World Sites & Apps
South America · #98 · 2025–2026

Paraguay: internet and everyday apps

Paraguay has about 5.5 million people online — a penetration rate of 79.7% and rank #98 worldwide. This page walks through the local digital scene, the app categories people lean on, and 14 apps worth knowing.

Internet users 5.5 million Penetration 79.7% World rank #98 Updated 2026-11-12
Language EspañolAvañe’ẽEnglish
TL;DR
  • Paraguay has roughly 5.5 million internet users (5,500,000 people) — about 79.7% of the population and rank #98 globally.
  • The apps people open most: WhatsApp, Instagram, Facebook, YouTube. They cover Messaging, Social, Video, Shopping, Payments, Mobility, Food, Tools and more.
  • The one to know first: WhatsApp — The most widely used messenger on earth.

Paraguay in numbers

2025–2026
Internet users
5.5 million5,500,000 · #98
Penetration
79.7%#114
Population
6.9 million6,900,000 · #109
GDP
$45B#100
GDP growth
+4.7%#56
GDP per person
$6,478#129
Land area
406.8k km²#60
Capital
Asunción
Region
South America
Official languages
Spanish, Guaraní

How Paraguay goes online

Asunción learns everything through WhatsApp and Facebook, and the radio still plays in the taxi. Tigo Money and the banks apps handle the electricity bill or a small purchase. Mercado Libre works, though many people would rather ask the group than search a catalogue. At the border Portuguese slips into conversations and Brazilian content shows up without anyone looking for it. Voice notes travel further than text, and a long one is normal.

Around 79.7%. With a population of about 6.9 million and 5.5 million online, roughly 1.4 million people are still offline — mostly because of rural coverage, device cost and age.

All 14 apps below are grouped by category.

What people actually use

14 Most-used apps

Messaging

1 Most-used apps →
WhatsApp Messaging · Meta · 2009

Social

2 Most-used apps →
Instagram Social · Meta · 2010 Facebook Social · Meta · 2004

Video

2 Most-used apps →
YouTube Video · Google · 2005 TikTok Video · ByteDance · 2016

Shopping

2 Most-used apps →
Mercado Libre Shopping · Mercado Libre · 1999 Amazon Shopping · Amazon.com, Inc. · 1994

Payments

1 Most-used apps →
Mercado Pago Payments · Mercado Libre · 2003

Mobility

2 Most-used apps →
Uber Mobility · Uber Technologies · 2009 inDrive Mobility · inDrive · 2012

Food

2 Most-used apps →
Rappi Food · Rappi · 2015 PedidosYa Food · Delivery Hero · 2009

Tools

2 Most-used apps →
Google Tools · Google · 1998 Gmail Tools · Google · 2004

Websites people in Paraguay actually use

9

The 9 sites locals open most often — news, shopping, search, banking and government services. Every link goes to the official site.

Government2News1Shopping1Banking1Utilities1Education1Classifieds1Health1
Central Bank of ParaguayGovernmentbcp.gov.pyCentral bank site for exchange rates and monetary policy data. SETGovernmentset.gov.pyTaxes and the taxpayer registry. ABC ColorNewsabc.com.pyConservative daily read across the country, especially on Sundays. Mercado Libre ParaguayShoppingmercadolibre.com.pyRegional marketplace for car parts, electronics and home goods nationwide. Itau ParaguayBankingitau.com.pyBank app for transfers, QR payments and credit card statements. Administración Nacional de ElectricidadUtilitiesande.gov.pyParaguay's national electricity administration, with outage notices, bills and new connection requests. National University of AsunciónEducationuna.pyThe largest public university. ClasiparClassifiedsclasipar.comClassifieds from across the country. Social Security InstituteHealthips.gov.pyThe social-security system and its benefits.

2808 websites →

Frequently asked questions

6 Q&A
How many people in Paraguay are online?

About 5.5 million (5,500,000 people). That works out to roughly 79.7% of the population, which puts Paraguay at #98 in the world for total internet users. Figures come from DataReportal’s Digital 2026, which draws on ITU and national statistics.

Which apps do people in Paraguay use most?

Mostly WhatsApp, Instagram, Facebook, YouTube — they cover Messaging, Social, Video, Shopping, Payments, Mobility, Food, Tools. The full list, grouped by category, is further down this page.

What is the leading Messaging app in Paraguay?

WhatsApp dominate this space. The best-known is WhatsApp — The most widely used messenger on earth.

How high is internet penetration in Paraguay?

Around 79.7%. With a population of about 6.9 million and 5.5 million online, roughly 1.4 million people are still offline — mostly because of rural coverage, device cost and age.

Where do these app facts come from?

Usage figures come from DataReportal’s Digital 2026 (Kepios, based on ITU and national statistics); app details come from each product’s official site. Updated 2026-11-12.

Which websites are most popular in Paraguay?

The everyday ones are ABC Color, Mercado Libre Paraguay, Itau Paraguay, plus the other 9 sites listed above. They cover news, shopping, search, banking and official paperwork, and every link points to the official site.

Sources

Updated 2026-11-12
Cite this pageWorld Sites & Apps. “Paraguay: internet and everyday apps”. 2026. https://abcvv.com/c/py-en.html