Online since 2007, Tumblr mixes reblogs, tags and image sets into one feed, which is where a great deal of fandom, fan fiction and very specific aesthetics took shape. Yahoo bought it in 2013; Automattic, the company behind WordPress, took it over in 2019.
Within this atlas it appears in 12 markets: United States, Indonesia, Brazil, Russia, Mexico, Philippines, United Kingdom, Thailand, Canada, Malaysia, Poland, Australia.
Key facts
- Developer
- Automattic
- Launched
- 2007
- Platforms
- iOS · Android · Web
- Category
- Social
- Official website
- www.tumblr.com
Where it is used
12
Frequently asked questions
5 Q&AWhat is Tumblr?
Tumblr is a social app developed by Automattic and launched in 2007. Short-form blogging with a memory. Online since 2007, Tumblr mixes reblogs, tags and image sets into one feed, which is where a great deal of fandom, fan fiction and very specific aesthetics took shape.
Who develops Tumblr?
Automattic. The product launched in 2007 and runs on iOS · Android · Web.
In which countries is Tumblr popular?
Within this atlas it appears in 12 markets: United States, Indonesia, Brazil, Russia, Mexico, Philippines, United Kingdom, Thailand, Canada, Malaysia, Poland, Australia.
What is the official website of Tumblr?
The official site is https://www.tumblr.com.
What kind of app is Tumblr?
It belongs to the social category, alongside 42 other apps in this index.
Sources
Updated 2026-11-12- DataReportal — Digital 2026
- ITU — Statistics
- Official product sites
World Sites & Apps. “What is Tumblr? Developer, launch year and countries”. 2026. https://abcvv.com/a/tumblr.html